Blogs

We stay up to date on the ever-changing insurance market's impacts on your specialty for you...because it's basically a full time job in and of itself.

June 22, 2026
by John Gwin

Your Breast Reduction Denial Is a Schnur Problem

One in five medically necessary breast reductions gets denied, and the number doing the denying is the Schnur scale. Here’s how each payer sets the bar.

June 18, 2026
by John Gwin

17110 Is Not a Per-Lesion Code. Most Practices Bill It Like One.

CPT 17110 covers up to 14 benign lesions in one unit, not one per lesion. Bill it per lesion and the payer strips the overage before it pays.

June 10, 2026
by John Gwin

In-House Plastic Surgery Billing Is a System, Not a Hire

Running plastic surgery billing in-house isn’t one hire — it’s a full revenue-cycle system. Here’s the whole machine, end to end.

June 10, 2026
by John Gwin

In-House vs Outsourced Plastic Surgery Billing

In-house or outsourced plastic surgery billing — the real trade isn’t cost. It’s who owns your AR, your follow-up, and your denials.

June 2, 2026
by John Gwin

Outsourced vs. In-House Dermatology Billing

Outsourced or in-house billing for your dermatology practice? The real cost, where revenue leaks, and five questions to answer before you switch.

June 1, 2026
by John Gwin

The 2026 Skin Substitute Rule: Margin Gone, Flap Intact

On January 1, 2026, Medicare cut skin substitute pay ~90% to a flat $127.14/cm². What survives for plastic surgery and dermatology — and what doesn’t.

May 9, 2026
by John Gwin

Gender-Affirming Surgery Billing: What the Code Actually Pays (And What It Doesn’t)

The Core Problem: One Code, Many Techniques The technique changes depending on the patient. The CPT code doesn’t. For top surgery — augmentation, reduction, mastectomy with nipple reconstruction — reimbursement is tied to the standard diagnosis for that procedure type. A reduction for macromasty and a reduction for masculinization carry the same code, same reimbursement, […]

May 9, 2026
by John Gwin

Clean Claim Rate, AR Aging, and DRO: The 4 Billing KPIs Every Practice Should Track

What Is a Good Clean Claim Rate? Ninety-five percent. That’s the floor. The reciprocal is a 5% denial rate — which sounds manageable until you see how many follow-up hours that 5% generates downstream. Most practices below 95% aren’t losing to payer behavior. They’re losing to their own intake process. Three variables move this number […]

February 24, 2026
by John Gwin

Plastic Surgery Billing Red Flags That Impact AR, Denials, and Cash Flow

In plastic surgery billing, accounts receivable, often referred to as AR, rarely deteriorates overnight. More often, AR slowly drifts. Denials increase, aging stretches out, cash flow tightens, and leadership assumes it is a payer issue. AR is a slow burn… once you notice a fire is it often too late or at least you’ve lost […]

November 7, 2025
by John Gwin

AI and ML in Billing: How They’re Changing the Game

The Future of Medical Billing Technology Is Already Here Remember when “AI” sounded like something from a sci-fi movie? Yeah, same. Now it’s sitting in your billing software, quietly doing more in five seconds than a human could in five hours — without the caffeine dependency. Artificial Intelligence (AI) and Machine Learning (ML) are no […]

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